Style requires effort.Writing with style is no exception. The occassional genius may achieve it easily, but the rest of us can always use some help.
For fifty years, the best selling help for writers has been Strunk and White's The Elements of Style. Elements has helped millions improve their writing - 10 million to be exact.
There are dozens of books on writing style, but none seems to generate so much praise, blame, or sheer number of words as does Strunk and White's "little book," as Strunk called it.
Jennifer Balderama reviews a book about Elements in the New York Times, Sunday Book Review. In her article "Style and Alchemy,"she reviews (mostly favourably) Mark Garvey's book Stylized: A Slightly Obsessive History of Strunk and White's "The Elements of Style."
The problem with so many writers today is not that they fail to flout artfully; the problem is that they don't know the principles at all.